WordPress is the most commonly used CMS (content management system) for many reasons! The main reason is that it’s open-source, which means you don’t get the extra costs that are standard with Wix, Shopify, Squarespace, etc.
1. Customization and Flexibility
WordPress offers unparalleled customization, allowing you to create a website tailored specifically to your needs. With thousands of themes and plugins available, you can design a site that is unique, user-friendly, and scalable, ensuring it grows with your business. Whether you need an e-commerce platform, a portfolio site, or a blog, WordPress can handle it all with ease.
2. SEO-Friendly
WordPress is inherently designed to be SEO-friendly, which is crucial for businesses looking to improve their online visibility. With built-in features and a wide range of SEO plugins, you can optimize the site to rank higher in search engine results, driving more organic traffic to your website. This means better visibility, more potential customers, and ultimately, higher revenue.
3. Ease of Use and Content Management
Once the website is built, WordPress makes it easy for you to manage and update content without needing a lot of technical expertise. The intuitive dashboard allows you to add new posts, pages, and media, keeping the site fresh and relevant. This user-friendliness empowers you to take control of your website, making updates whenever necessary without relying on a developer, saving them time and money.
(Of course, I’m still here for that support if you choose not to do this on your own!)